A swift, unusually entertaining journey through present-day public relations.
Holden (Second that Emotion, 2012) offers a novel about a possible new Messiah—and a company that must sell the world on the concept.
After a successful career at advertising firm CREATIF, 51-year-old Mal Thomas is set to retire in the Blue Ridge Mountains with his dear wife, Mara. Although he left on poor terms with his former colleague Oliver “OMG” Melville Grouse III, he’s ready to relax—that is, until a former client lures him out of retirement with an incredible offer. Mal, along with others from his old firm, are taken by private jet to Miami to meet with Alfredo Baptiste, a Cuban refugee who leads BAPTIST, a massive company involved in “seemingly every key area of American business and industry.” He’s worked with CREATIF in the past, and now he has a lucrative assignment for them—if they’re willing to take it. In short, he wants to tell the world that a young man from Brazil named Sebastian is the Messiah. It’s an odd offer, to say the least, but after some discussion (and some reflection on Alfredo’s willingness to pay them lots of money), Mal and his team agree to the challenge. They tackle it in an ever-so-modern way, using social media, celebrities, and their own advertising savvy. The story follows an oddly believable path; if a company were trying to sell the world on a Messiah, this might very well be how they would do it. The plot does takes time to develop—many initial pages are devoted to Mal’s background, including his childhood in England, and a rundown of his colleagues—but once things get moving, the book is hard to put down. Readers will quickly ascertain that there are two ways for the story to go: either Sebastian truly is the Messiah and there’s a supernatural climax in store, or some sort of hoax is afoot and readers must try to ascertain the rub of it all. Figuring this out proves to be an enjoyable adventure as seen through the eyes of a most unlikely hero.
A swift, unusually entertaining journey through present-day public relations.Pub Date: Oct. 3, 2016
ISBN: 978-0-9978970-0-5
Page Count: 250
Publisher: Clean Publishing
Review Posted Online: June 26, 2017
Kirkus Reviews Issue: Aug. 1, 2017
Review Program: Kirkus Indie
Briskly written soap with down-to-earth types, mostly without the lachrymose contrivances of Hannah’s previous titles...
Sisters in and out of love.
Meghann Dontess is a high-powered matrimonial lawyer in Seattle who prefers sex with strangers to emotional intimacy: a strategy bound to backfire sooner or later, warns her tough-talking shrink. It’s advice Meghann decides to ignore, along with the memories of her difficult childhood, neglectful mother, and younger sister. Though she managed to reunite Claire with Sam Cavenaugh (her father but not Meghann’s) when her mother abandoned both girls long ago, Meghann still feels guilty that her sister’s life doesn’t measure up, at least on her terms. Never married, Claire ekes out a living running a country campground with her dad and is raising her six-year-old daughter on her own. When she falls in love for the first time with an up-and-coming country musician, Meghann is appalled: Bobby Austin is a three-time loser at marriage—how on earth can Claire be so blind? Bobby’s blunt explanation doesn’t exactly satisfy the concerned big sister, who busies herself planning Claire’s dream wedding anyway. And, to relieve the stress, she beds various guys she picks up in bars, including Dr. Joe Wyatt, a neurosurgeon turned homeless drifter after the demise of his beloved wife Diane (whom he euthanized). When Claire’s awful headache turns out to be a kind of brain tumor known among neurologists as a “terminator,” Joe rallies. Turns out that Claire had befriended his wife on her deathbed, and now in turn he must try to save her. Is it too late? Will Meghann find true love at last?
Briskly written soap with down-to-earth types, mostly without the lachrymose contrivances of Hannah’s previous titles (Distant Shores, 2002, etc.). Kudos for skipping the snifflefest this time around.Pub Date: May 1, 2003
ISBN: 0-345-45073-6
Page Count: 400
Publisher: Ballantine
Review Posted Online: June 24, 2010
Kirkus Reviews Issue: April 1, 2003
Coelho's placebo has racked up impressive sales in Brazil and Europe. Americans should flock to it like gulls.
Coelho is a Brazilian writer with four books to his credit. Following Diary of a Magus (1992—not reviewed) came this book, published in Brazil in 1988: it's an interdenominational, transcendental, inspirational fable—in other words, a bag of wind.
The story is about a youth empowered to follow his dream. Santiago is an Andalusian shepherd boy who learns through a dream of a treasure in the Egyptian pyramids. An old man, the king of Salem, the first of various spiritual guides, tells the boy that he has discovered his destiny: "to realize one's destiny is a person's only real obligation." So Santiago sells his sheep, sails to Tangier, is tricked out of his money, regains it through hard work, crosses the desert with a caravan, stops at an oasis long enough to fall in love, escapes from warring tribesmen by performing a miracle, reaches the pyramids, and eventually gets both the gold and the girl. Along the way he meets an Englishman who describes the Soul of the World; the desert woman Fatima, who teaches him the Language of the World; and an alchemist who says, "Listen to your heart" A message clings like ivy to every encounter; everyone, but everyone, has to put in their two cents' worth, from the crystal merchant to the camel driver ("concentrate always on the present, you'll be a happy man"). The absence of characterization and overall blandness suggest authorship by a committee of self-improvement pundits—a far cry from Saint- Exupery's The Little Prince: that flagship of the genre was a genuine charmer because it clearly derived from a quirky, individual sensibility.
Coelho's placebo has racked up impressive sales in Brazil and Europe. Americans should flock to it like gulls.Pub Date: July 1, 1993
ISBN: 0-06-250217-4
Page Count: 192
Publisher: N/A
Review Posted Online: May 19, 2010
Kirkus Reviews Issue: May 1, 1993
SEEN & HEARD
SEEN & HEARD
BOOK TO SCREEN
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