A useful, interactive guide for ambitious salespeople.
A young millionaire presents a new way of selling.
Debut author Evans is a millennial with a message: “The old way of selling is dead.” He says that he’s earned more than six figures a year since he was 24, first as a salesman and then as an entrepreneur. Now a consultant, he trains people and companies on how to develop seven-figure sales teams. He’s developed a straightforward sales process with four basic pillars: “Mindset,” “Prep Work,” “Selling,” and “Follow-Up.” A lot of how-to business guides cover similar ground, but Evans’ book is more nuanced than most; specifically, he notes how sales approaches can vary considerably depending on the players involved. He spells out what he considers to be the four main “people types”—extroverted “Party People,” nonconfrontational “People Pleasers,” hyperdetailed “Fact Folks,” and ego-driven “Bulls”—and explains the best ways to sell to each of them. He urges readers to take his people-typing quiz, as well, in order to learn who will be most receptive to their sales pitches. Evans’ overall premise is one that’s not often heard in business circles: “Money is great, but it’s the ‘why’ behind this money that’s going to motivate you,” and an entire chapter helpfully stresses the importance of staying true to oneself because “you are your most valuable asset.” Indeed, the book is much more reader oriented than task oriented, overall. For instance, in one exercise, which he calls “the big five,” he asks readers to identify their five primary life goals on an index card, stressing its importance: “If you don’t get anything else from this book, do yourself a favor, buy some plain old index cards and get busy.”
A useful, interactive guide for ambitious salespeople.Pub Date: Nov. 8, 2019
ISBN: 978-1-5445-0533-6
Page Count: 250
Publisher: Stafford Street Press
Review Posted Online: Jan. 13, 2020
Kirkus Reviews Issue: March 1, 2020
Review Program: Kirkus Indie
This is not the Nutcracker sweet, as passed on by Tchaikovsky and Marius Petipa. No, this is the original Hoffmann tale of 1816, in which the froth of Christmas revelry occasionally parts to let the dark underside of childhood fantasies and fears peek through. The boundaries between dream and reality fade, just as Godfather Drosselmeier, the Nutcracker's creator, is seen as alternately sinister and jolly. And Italian artist Roberto Innocenti gives an errily realistic air to Marie's dreams, in richly detailed illustrations touched by a mysterious light. A beautiful version of this classic tale, which will captivate adults and children alike. (Nutcracker; $35.00; Oct. 28, 1996; 136 pp.; 0-15-100227-4)
Pub Date: Oct. 28, 1996
ISBN: 0-15-100227-4
Page Count: 136
Publisher: Harcourt
Review Posted Online: May 19, 2010
Kirkus Reviews Issue: Aug. 15, 1996
BOOK REVIEW
BOOK REVIEW
An extravaganza in Bemelmans' inimitable vein, but written almost dead pan, with sly, amusing, sometimes biting undertones, breaking through. For Bemelmans was "the man who came to cocktails". And his hostess was Lady Mendl (Elsie de Wolfe), arbiter of American decorating taste over a generation. Lady Mendl was an incredible person,- self-made in proper American tradition on the one hand, for she had been haunted by the poverty of her childhood, and the years of struggle up from its ugliness,- until she became synonymous with the exotic, exquisite, worshipper at beauty's whrine. Bemelmans draws a portrait in extremes, through apt descriptions, through hilarious anecdote, through surprisingly sympathetic and understanding bits of appreciation. The scene shifts from Hollywood to the home she loved the best in Versailles. One meets in passing a vast roster of famous figures of the international and artistic set. And always one feels Bemelmans, slightly offstage, observing, recording, commenting, illustrated.
Pub Date: Feb. 23, 1955
ISBN: 0670717797
Page Count: -
Publisher: Viking
Review Posted Online: Oct. 25, 2011
Kirkus Reviews Issue: Feb. 1, 1955
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