Down-to-earth and inspiring.
A genuine up-by-the-bootstraps American success story.
Once a janitor and now a PepsiCo executive, Montañez gives advice about self-empowerment through an account of his own unconventional climb up the corporate ladder. The son of field laborers, the Southern California native grew up in “the poorest part of the Spanish-speaking ghetto, the barrio.” After dropping out of school in sixth grade, he left home at 14 to work odd jobs. At 19, he became a janitor at the Rancho Cucamonga Frito-Lay plant to provide for his young family. For the next decade, he made ends meet with side hustles, one of which involved selling homemade tortillas and salsa. When Frito-Lay cut his hours, Montañez hit on the idea of making chili Cheetos and experimented on extra unused product from the plant. He called the prototype Flamin’ Hot Cheetos and then broke ranks to “think like an owner” and call then–CEO Roger Enrico to pitch his creation. A revolution was suddenly underway in Montañez’s life as well as in the snack industry. The author suggests that his revelation came about by asking “what if” questions, which helped him take game-changing risks. But his rise through the corporate ranks came slowly because many executives took issue with both his lack of education and his ethnicity. Montañez found support among a few executives like Enrico. Others blocked his progress—e.g., a regional director who “neglected” to tell him about a managerial position offer Frito-Lay finally made to him years after the successful launch of Flamin’ Hot Cheetos. Rather than embitter him, these lessons taught the author to “fight harder” and, later, to actively pursue deserved compensation and promotions. This classic rags-to-riches story about underdog ingenuity, hard work, and the motto of “faith it til you make it” will appeal to entrepreneurs, specifically among marginalized communities, and anyone seeking motivation to spark the “flamin’ hot” ideas that can change a life.
Down-to-earth and inspiring.Pub Date: June 15, 2021
ISBN: 978-0-593-08746-6
Page Count: 240
Publisher: Portfolio
Review Posted Online: April 1, 2021
Kirkus Reviews Issue: May 1, 2021
SEEN & HEARD
A blissfully vicarious, heartfelt glimpse into the life of a Manhattan burlesque dancer.
A former New York City dancer reflects on her zesty heyday in the 1970s.
Discovered on a Manhattan street in 2020 and introduced on Stanton’s Humans of New York Instagram page, Johnson, then 76, shares her dynamic history as a “fiercely independent” Black burlesque dancer who used the stage name Tanqueray and became a celebrated fixture in midtown adult theaters. “I was the only black girl making white girl money,” she boasts, telling a vibrant story about sex and struggle in a bygone era. Frank and unapologetic, Johnson vividly captures aspects of her former life as a stage seductress shimmying to blues tracks during 18-minute sets or sewing lingerie for plus-sized dancers. Though her work was far from the Broadway shows she dreamed about, it eventually became all about the nightly hustle to simply survive. Her anecdotes are humorous, heartfelt, and supremely captivating, recounted with the passion of a true survivor and the acerbic wit of a weathered, street-wise New Yorker. She shares stories of growing up in an abusive household in Albany in the 1940s, a teenage pregnancy, and prison time for robbery as nonchalantly as she recalls selling rhinestone G-strings to prostitutes to make them sparkle in the headlights of passing cars. Complemented by an array of revealing personal photographs, the narrative alternates between heartfelt nostalgia about the seedier side of Manhattan’s go-go scene and funny quips about her unconventional stage performances. Encounters with a variety of hardworking dancers, drag queens, and pimps, plus an account of the complexities of a first love with a drug-addled hustler, fill out the memoir with personality and candor. With a narrative assist from Stanton, the result is a consistently titillating and often moving story of human struggle as well as an insider glimpse into the days when Times Square was considered the Big Apple’s gloriously unpolished underbelly. The book also includes Yee’s lush watercolor illustrations.
A blissfully vicarious, heartfelt glimpse into the life of a Manhattan burlesque dancer.Pub Date: July 12, 2022
ISBN: 978-1-250-27827-2
Page Count: 192
Publisher: St. Martin's
Review Posted Online: July 27, 2022
A juicy story with some truly crazy moments, yet Anderson's good heart shines through.
The iconic model tells the story of her eventful life.
According to the acknowledgments, this memoir started as "a fifty-page poem and then grew into hundreds of pages of…more poetry." Readers will be glad that Anderson eventually turned to writing prose, since the well-told anecdotes and memorable character sketches are what make it a page-turner. The poetry (more accurately described as italicized notes-to-self with line breaks) remains strewn liberally through the pages, often summarizing the takeaway or the emotional impact of the events described: "I was / and still am / an exceptionally / easy target. / And, / I'm proud of that." This way of expressing herself is part of who she is, formed partly by her passion for Anaïs Nin and other writers; she is a serious maven of literature and the arts. The narrative gets off to a good start with Anderson’s nostalgic memories of her childhood in coastal Vancouver, raised by very young, very wild, and not very competent parents. Here and throughout the book, the author displays a remarkable lack of anger. She has faced abuse and mistreatment of many kinds over the decades, but she touches on the most appalling passages lightly—though not so lightly you don't feel the torment of the media attention on the events leading up to her divorce from Tommy Lee. Her trip to the pages of Playboy, which involved an escape from a violent fiance and sneaking across the border, is one of many jaw-dropping stories. In one interesting passage, Julian Assange's mother counsels Anderson to desexualize her image in order to be taken more seriously as an activist. She decided that “it was too late to turn back now”—that sexy is an inalienable part of who she is. Throughout her account of this kooky, messed-up, enviable, and often thrilling life, her humility (her sons "are true miracles, considering the gene pool") never fails her.
A juicy story with some truly crazy moments, yet Anderson's good heart shines through.Pub Date: Jan. 31, 2023
ISBN: 9780063226562
Page Count: 256
Publisher: Dey Street/HarperCollins
Review Posted Online: Dec. 5, 2022
Kirkus Reviews Issue: Jan. 1, 2023
SEEN & HEARD
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