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THE GREAT A&P THE STRUGGLE FOR SMALL BUSINESS IN AMERICA

An examination of how the A&P food stores dominated American retailing decades before Wal-Mart.

Levinson (The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger, 2006, etc.) delves into the origin and growth of the Great Atlantic & Pacific Tea Company, known informally at "the A&P." It began as a little tea shop in New York City in the mid 1860s, the brainchild of businessmen George Gilman and George Huntington Hartford. But as the shop grew into several and then many, with far more diverse merchandise than tea, the Hartford family became identified as the scions of the A&P, eclipsing the Gilman name and accumulating massive personal wealth. Throughout the narrative, Levinson demonstrates how innovative retailing strategies and price-cutting to force out mom-and-pop competitors hurt local economies while simultaneously making food more convenient and affordable to purchase for individual consumers. The end result, the supermarket, counted as the fourth retailing revolution through which the Hartfords guided the A&P. In the 1890s, they had altered a tea company into a grocery-store chain. In the second stage, just before World War I, they changed the grocery business from a haphazard enterprise of uncertain profitability into a large-scale operation with costs and prices carefully monitored. The third stage began in 1925, as they instituted the concept of vertical integration to benefit from economies of scale and raise profit margins by increasing sales volume. Mom-and-pop businesses, championed by Texas Congressman Wright Patman, fought the increasing domination of the A&P, and President Roosevelt's antitrust lawyers also sought to diminish the giant retailer's oligopoly. But it was not until the deaths of the Hartford brothers that the A&P began a decline that Levinson considers surprisingly precipitous. The decade of the 1960s sealed the company's unhappy fate, as other supermarket chains, plus Wal-Mart, became ascendant. A well-conceived, lively history with obvious contemporary relevance.

 

Pub Date: Sept. 6, 2011

ISBN: 978-0-8090-9543-8

Page Count: 384

Publisher: Hill and Wang/Farrar, Straus and Giroux

Review Posted Online: July 5, 2011

Kirkus Reviews Issue: July 15, 2011

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THE WRIGHT BROTHERS

An educational and inspiring biography of seminal American innovators.

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A charmingly pared-down life of the “boys” that grounds their dream of flight in decent character and work ethic.

There is a quiet, stoical awe to the accomplishments of these two unprepossessing Ohio brothers in this fluently rendered, skillfully focused study by two-time Pulitzer Prize–winning and two-time National Book Award–winning historian McCullough (The Greater Journey: Americans in Paris, 2011, etc.). The author begins with a brief yet lively depiction of the Wright home dynamic: reeling from the death of their mother from tuberculosis in 1889, the three children at home, Wilbur, Orville, and Katharine, had to tend house, as their father, an itinerant preacher, was frequently absent. McCullough highlights the intellectual stimulation that fed these bookish, creative, close-knit siblings. Wilbur was the most gifted, yet his parents’ dreams of Yale fizzled after a hockey accident left the boy with a mangled jaw and broken teeth. The boys first exhibited their mechanical genius in their print shop and then in their bicycle shop, which allowed them the income and space upstairs for machine-shop invention. Dreams of flight were reawakened by reading accounts by Otto Lilienthal and other learned treatises and, specifically, watching how birds flew. Wilbur’s dogged writing to experts such as civil engineer Octave Chanute and the Smithsonian Institute provided advice and response, as others had long been preoccupied by controlled flight. Testing their first experimental glider took the Wrights over several seasons to Kitty Hawk, North Carolina, to experiment with their “wing warping” methods. There, the strange, isolated locals marveled at these most “workingest boys,” and the brothers continually reworked and repaired at every step. McCullough marvels at their success despite a lack of college education, technical training, “friends in high places” or “financial backers”—they were just boys obsessed by a dream and determined to make it reality.

An educational and inspiring biography of seminal American innovators.

Pub Date: May 5, 2015

ISBN: 978-1-4767-2874-2

Page Count: 336

Publisher: Simon & Schuster

Review Posted Online: March 2, 2015

Kirkus Reviews Issue: March 15, 2015

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FIGURING

A lyrical work of intellectual history, one that Popova’s many followers will await eagerly and that deserves to win her...

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The polymathic Popova, presiding genius behind brainpickings.org, looks at some of the forgotten heroes of science, art, and culture.

“There are infinitely many kinds of beautiful lives,” writes the author at the outset. She closes with the realization that while we individuals may die, the beauty of our lives and work, if meaningful, will endure: “What will survive of us are shoreless seeds and stardust." In between, she peppers thoughtful, lucid consideration of acts of the imagination with stories that, if ever aired before, are too little known. Who would have remembered that of all the details of the pioneering astronomer Johannes Kepler’s life, one was racing across Germany to come to the aid of his widowed mother, who had been charged with witchcraft? The incident ably frames Kepler’s breaking out of a world governed by superstition, “a world in which God is mightier than nature, the Devil realer and more omnipresent than gravity,” and into a radical, entirely different world governed by science. That world saw many revolutions and advances ahead of the general population, as when, in 1865, Vassar College appointed as its first professor of astronomy a woman, Maria Mitchell, who combined a brilliant command of science with a yearning for poetry. So it was with Rachel Carson, the great ecologist, whose love for a woman lasted across a life burdened with terrible illness, and Emily Dickinson, who might have been happier had her own love for a woman been realized. (As it was, Popova notes, the world was ready for Dickinson: A book of her poems published four years after her death sold 500 copies on the first day of publication.) Throughout her complex, consistently stimulating narrative, the author blends biography, cultural criticism, and journalism to forge elegant connections: Dickinson feeds in to Carson, who looks back to Mitchell, who looks forward to Popova herself, and with plenty of milestones along the way: Kepler, Goethe, Pauli, Henry James, Nathaniel Hawthorne….

A lyrical work of intellectual history, one that Popova’s many followers will await eagerly and that deserves to win her many more.

Pub Date: Feb. 5, 2019

ISBN: 978-1-5247-4813-5

Page Count: 592

Publisher: Pantheon

Review Posted Online: Dec. 8, 2018

Kirkus Reviews Issue: Jan. 1, 2019

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